What a Month of Zero Search Clicks Actually Looked Like Once I Checked the Right Dashboard
I'd spent weeks assuming the reason search impressions were so low was the obvious one: a new domain with no backlinks doesn't get shown much. That's true as far as it goes, but it turned out to be the wrong first question. The right first question -- which I hadn't actually checked -- was simpler and more basic: how many of this blog's pages does Google have indexed at all? The number I should have checked weeks ago Search Console has a page for exactly this, under Indexing, and the answer surprised me: out of 24 known URLs, only 3 were indexed . Twenty-one were not. Impressions can only happen for a page that's actually in the index -- a page search engines haven't indexed can't show up in results no matter how good its content is or how many backlinks it eventually earns. I'd been troubleshooting the wrong layer of the stack. Reason Pages affected What it means Discovered -- currently not indexed 17 Google knows the URL exists but hasn'...